COVID-19 Pandemic – Is Introspection good for anything?

During COVID-19 Pandemic – Is Introspection good for anything? During COVID-19 Pandemic – Is Introspection good for anything? 00:00 Maybe it’s because of the isolation to which the pandemic is forcing us, but in recent weeks I have felt sadder, with more fears, stress, and anxiety. Of course, all of this coming from outside myself. 00:30 Although it had been a long time since I meditated, this situation of darkness has reminded me of its value. After that, I have returned to meditation and with it, I have done practices of introspection, analysis, and motivation. This is a wonderful process that takes you from darkness to light. And that facilitates recovery of peace and harmony that are our own. 01:15 The Greek aphorism “Know yourself” written in the temple of Apollo at Delfos, the 4th century BC, was already referring to the importance and the power of introspection. “The Power of Introspection” is a course in 10 PDFs, 10 Checklists, 7 Workbooks, and 3 unique Bonuses. I am offering you this course so that you learn to know yourself better, and consequently, feel better.   To KNOW MORE, visit?: https://liberatensions.com/self-help/ or visit ?:  https:josefranconline.com/thepowerofintrospection/   And this is the title and starting paragraph in our next post: 5 Easy Ways to Boost Your Self-Awareness Today Duval and Wicklund in their 1972 book entitled A Theory of Objective Self-Awareness already theorized about Self-awareness. The book theorized that by focusing attention on ourselves we can develop a deeper understanding of our strengths and weaknesses, our habits, our values, and our motives (Surban, 2020). With this knowledge, we are empowered to make the necessary improvements and adjustments. There are various ways that self-awareness can be enhanced and this article outlines five of those methods. If You Wish To KNOW MORE, visit?: https://liberatensions.com/self-help/ or visit ?:  https:josefranconline.com/thepowerofintrospection/

Motivation What Drives My Behavior

Motivation: What Drives My Behavior? To know more, please, visit: https://josefranconline.com/thepowerofintrospection/ Many people wonder why people act the way they do, why they display certain behaviors, and what motivates them to do so, too. Motivation fuels most behaviors. We know that some motives to act are biological, while others have personal and social roots. To seek food, water, and sex is what motivates us; however, others’ approval, acceptance, the need to achieve, and to avoid risks also influences our behavior. As you can see, there are many types of motivation and different reasons as to why these motivations influence specific behaviors. For instance, here are a few motivations that drive certain behaviors throughout your life that you may not have thought of before. Acceptance. Firstly, desiring approval from others is a huge motivation for people. Humans naturally want to be desired, wanted, and linked. To feel accepted by others, people change their outward behaviors depending on the people who surround them. If upbeat, positive people surround you, you are more likely to be optimistic and positive. If more pessimistic people surround you, you will be more negative and pessimistic. People you are trying to impress and be accepted by will try to display similar characteristics to those people. Curiosity. Secondly, curiosity is a prevalent motivation for certain behaviors. Many people cannot avoid the hunger for knowledge, and with this desire to know more, they unveil various behaviors. The feeling of wonder is intriguing to people; thus, people search for new experiences and engage in conversations that they have not had before. Curiosity is a component of developing a mindful attitude and connecting with the present moment. Curious people usually know a lot about themselves, others, why things happen the way they happen. Curiosity has people paying attention to the small details and making links between several seemingly unrelated items. Independence. Thirdly, the desire for self-reliance motivates the drive for independence. When someone has the drive to be independent and self-reliant, they can do things by themselves, without the approval of someone else. Many people are looking for independence in their lives, and the motivation to be self-reliant is only growing. The more people do not do what they are told to do or if they are not controlled by someone else, the more that motivation to be “free” grows. Many people now are buying or renting houses and apartments alone; they are striving to move up in the ranks at work and go out to parties or gatherings alone. We see many more circumstances where young people are moving away from reliance and becoming more independent. Order. And lastly, the order is based on the desire for organization, routine, and cleanliness. There are very few people that you will talk to that do not want order and routine in their lives. In addition, humans naturally want law and order in their everyday lives and routines allow most people to function properly and have their day run smoothly. When we interrupt these routines, we try our hardest to get the routine back on track to restore order. There are reasons as to why people live in a clean environment. Not only to prevent sickness and deter pests but because people are more positive and productive when they are in a clean environment. When people are in dirty areas, they are turned off from doing anything, they have little motivation, and, believe it or not, it can result in periods of depression. There is great motivation to ensure that things run smoothly for your family and everyday life. There is no question why order, routine, and cleanliness are motivations that trigger certain behaviors. So… Motivation What Drives My Behavior? To know more about the Video Course, please, visit: JoseFrancAcademy  

Facebook Marketing Unleashed – Influencer Page Outreach

Influencer page outreach really boils down to creating allies. In your niche, you are sure to have competitors. However, some of these competitors are open to cooperating with you. Many will not give you the time of day, but there are few who would see the strategic advantage of partnering up instead of competing. There are also other people on Facebook who have pages and who are not competitors with you. They may even have a lot of fans. Here’s how you build alliances with influence leaders on FB:   Step #1: Find competitors The first thing that you need to do is to look at your notes when you reverse engineered your competitors. These people are in the same niche as you. After all, you studied them to get the “industry standard” content strategy as well as page layout and design for your own Facebook page. Next, you should look for non-competitors who specialize in your niche. There should be quite a few of these. These are not merchants or ones who provide services. They’re not competing for the same dollars as you. Instead, they cater to the same audience as you. Try to find as many of these as possible. Step #2: Pay your dues by engaging I know, at this point, it’s very tempting to just go to a competitor’s page and post a comment on one of their posts. In the comment, you’re dropping a link to your page or to your website. You then repeat this many times on all their posts. Well, let me tell you, if you do this, you’re going to get banned. Whatever links you put up will get deleted. It’s a waste of time. Don’t even think about it. The same applies to influential niche observers. These are non-competitors, but you shouldn’t spam them either. Instead, you should pay your dues by engaging. How do you do this? First, you need to share high quality content.   It doesn’t matter who wrote the content. It doesn’t matter where that content goes to or links to. What’s important is that it provides maximum value to anybody reading that content. It has to be on point. It has to deal with a specific theme or topic that you know that your target audience members are interested in. Next, you need to engage with people in terms of answering their questions. Try to be a facilitator. Try to be a mediator. Try to be the “go to” source of information for your niche. If people are looking for statistics, go on Google and find them the statistics they’re looking for. If they’re looking for a video, go to YouTube and search for the content that they’re looking for. The more you do this, the more people will pay attention to you because, let’s face it, in any kind of online group communication platform, only a very few people actually produce high quality content. You can count them on one hand, most of the time.   Everybody else is basically a leech. They take and take information, but they only give from time to time, if at all. Be that expert. Be that “go to” resource. Another way you can engage is by asking questions. Now, these questions should not be very basic or dumb questions. Instead, they should be deep, insightful questions. You can also ask questions that try to tie many issues together. Maybe people are concerned about many different issues. When you ask questions that tie all these together, it can be very useful. You should also give feedback to people’s responses. You have to do this in a respectful way. You cannot come off as a hater or somebody’s who’s just plain negative. There is such a thing as constructive feedback. Remember, the name of the game here is to add value to the places that you’re on. This means sharing information and enhancing information through proper questions and feedback. Step #3: Become credible, then reach out At a certain point, people will start asking for you by name. People will try to reach out to you via Messenger. That’s when you know that you have become an asset to these groups. That’s when you know that you are on people’s radars. You’re not just this random person showing up every once in a while, dropping a link. Instead, you’re that person that helps keep these groups together. This is when you reach out. This is when you try to engage with the group admin. Usually, the best way to do this is when they engage with you. Maybe they mention your name, or they send you a message on Messenger. Whatever the case may be, try to wait for them, or reach a high enough level of engagement and acknowledgment from other community members before you reach out. What are you going to be reaching out for? Well, there are many different opportunities on the table. You can ask to swap content with your page. Most page admins don’t have a problem with this. You can also ask for a shout out. Basically, the admin of the page that you’re on will tell page fans to check out your page because your page is a “friend” of the page they run. You can go through some ideas regarding joint events. Now, please keep in mind that this is not like a real event where people have to physically go somewhere, or you have to rent out some hall, rent out security, or get food. No. This is an online event. Maybe a seminar, a live Facebook session conducted from two locations, or it can be an interview. Another opportunity on the table is, of course, guest blogging. You probably don’t need me to remind you of how value-packed this is. Not only do you get eyeballs to your link, which can produce direct traffic, but you also get tremendous search engine optimization benefits if the partner has a

What is Facebook Group Marketing?

One of the most powerful ways to market on Facebook is through its group feature. Considering what’s been going on with Facebook’s algorithm for its Facebook pages, it’s a good idea to have your own Facebook group as a backup. Although Facebook has been cutting back on the organic traffic it sends Facebook pages, it’s still worth it to have a page because you get audience insights from it. Another great benefit of having a page is the fact that you can copy and paste content from that page to Facebook groups. When people see your content in a group, they not only see the content, but they can also see a “like” button. When they click that “like” button, you get a new Facebook page fan. The key benefit of having a Facebook group lies in visibility. Facebook has made it clear that they are tweaking their Facebook page to reward actual engagement. Apparently, Facebook groups are not as suppressed as Facebook pages. In terms of visibility, you stand to reach more of your group members than with the page. The Problem with Facebook Groups While the visibility for a lot of people is quite good for Facebook groups, it depends on activity. If the individual group member is not all that active in your group, maybe the person isn’t liking or commenting, they’re not going to get as many notifications on their Facebook updates section than somebody who is active. This is a big drawback. The vast majority of people who would join your own Facebook group are not going to be active. They’re just there to read information. They’re just there to sit back and check out what you have to offer. Here’s how you promote using your own FB group Create Your Own Groups After Your Pages Mature The first thing that you need to know is that you should put up your Facebook group only after your page has matured. You want to know who your audience is on Facebook. You’re not going to know that until you have a page up. Pay attention to the audience insights. The data set that you would get from that analytics portion of your Facebook management dashboard will let you know who to target. Once you have enough users, and this depends on your niche, you should then put up your group. Your group must be as identical as possible to your page. If you have a logo, put the same logo there. If you have some sort of motto, put the same motto or slogan there. The key here is to use your Facebook group as an extension of the brand that you’re creating with your Facebook fan page. Give your group members a reason for coming back. This, of course, means original content or freshly curated content that you don’t show on your Facebook fan page. You have to give people a reason for following you on as many different places on Facebook as possible. This, of course, boils down to premium content. Market to Other Groups This is the most important part of Facebook group marketing. Because if you were to just build your own group as a supplemental source of traffic for your page, you’re probably not going to grow all that much. You have to go to other groups which have already done a good job attracting the eyeballs that you want to attract. There has to be a tight fit between these groups and your niche. Go to those places and become a credible poster. This means that you should refrain from just dumping the same content that you have on your page to these groups. Invest time in them to become a local expert or a credible authority. It doesn’t take much.If you’re the first person to always comment and your comments are always insightful or bring new information to the table, people sit up and pay attention. People can see that you are an asset to the community and they are more likely to give you the benefit of the doubt when you share content that obviously comes from your page. Once you have established credibility, share your own page content. As I’ve mentioned above, these posts not only have content and your brand, but also a “like” button. This is a great way of getting page fans. Always engage. When people comment on what you post, reply. They might be haters, they might be critics, but it doesn’t matter-reply anyway. This conditions the mind of your readers that you are approachable, accessible, and you actually want to help people out. If you just drop a link and take off immediately, you’re a spammer. You’re not a community member. You’re obviously not somebody who’s there to add to people’s knowledge and bring value to their lives. My Most Important Tip After sharing high quality third party content that you do not share on your page in groups, pay close attention to your page’s Audience Insight. Find your most popular piece of content. Look for third party content that is similar to that and see if you get a lot of positive engagement when you share that material. If this pans out, then use content from your site that fits the same themes as the tried and proven popular content on the Facebook groups that you’re in and use those to get page likes. Click on the images below to download the PDF and MP3 files: To Know More…Visit us at: JoseFrancOnline.com If you are interested in Internet Marketing, Get FREE GIFTS in: “YOUR GIFTS” Our Product About get more traffic JoseFrancOnline.com/homebusinessguide Become an affiliate and get commissions! JoseFrancOnline.com/affiliates.html

Most Effective Ways to Market on Facebook

One of the most obvious ways to market on Facebook is to set up a fan page for your business, your brand, or your cause. Facebook actively promotes this feature of its website. What it doesn’t tell you is the fact that Facebook has been actively modifying its algorithm to the point that you’re going to have to have very popular content for you to reach most of the people who have expressed interest in whatever it is you’re promoting. Put simply, not all the people who liked your page will get to see your updates. In fact, in most cases, only a small fraction of those people will get to see your updates. Sadly, Facebook is actively working to limit the free traffic exposure you would get until you can prove to it that your content is really popular with your page’s fans. Here are the steps you should follow to market on Facebook: Step #1: Find your competitors on Facebook The first thing that you need to do is to avoid reinventing the wheel. You need to avoid trying to figure things out on a completely hit or miss basis. Instead, reverse engineer your competitors. Let them do your homework for you. How? Well, find them on Facebook and learn from what they are doing. Step #2: Get the “industry standard” look and come up with your own take Every niche has an industry standard in terms of social media profile, brand appearance, and content strategy. The sooner you understand this, the sooner you will be poised to achieve social media marketing success on Facebook. The longer it takes you to learn this, the longer you will struggle. Understand that your niche audience has become familiar with how certain brands or websites are positioned on social media. If they can’t make heads or tails of your social media brand, they probably would not like your page. It may seem weird to them because it seems so far off from the “industry standard.” Your job at this step is to figure out the industry standard look, content strategy and other elements and come up with your own take. Step #3: Reverse engineer your competitors’ content strategy and curate Lots of business owners would post “hot content” on their social media accounts as well as their blogs. Sadly, nine times out of ten, that content goes nowhere. People don’t click on it, share it, comment, or otherwise engage. What these publishers are doing is basically gambling their content would resonate with their audience. Don’t do that. Instead, pay attention to what your competitors are doing and look for patterns. If you notice that your competitors keep sharing content regarding the same type of theme or topic, they may be on to something. They wouldn’t waste all this time, effort and energy talking about the same stuff over and over unless, of course, it connects to their audience at some level or another and produced results. Now, to verify this, look at how many times that piece of content got shared or liked. That should give you some sort of objective proof that this content actually resonates with your target audience members. When you reverse engineer your competitors, you are essentially copying their strategy to reach the same eyeballs that you’re trying to reach. This also applies to content curation where you take content that is published by other people, and you promote it on your social media platform. This creates a win-win situation because you’re not ripping off this content. You are copying the content’s link, including a short commentary, and allowing people to click on the link. This creates a win-win situation. The publishers of this content get traffic, you get to build credibility because you’re sharing information that your target audience members would actually be interested in, and this leads to the possibility that they would like your page. Once you have built up enough page likes, you can then start sharing your own content, which leads to direct traffic to your website. Step #4: Pick the best performing or most popular type of content, and scale up Post content for a few weeks. Keep publishing, and then look at the content that gets the most engagement. Which shared materials get the most likes? The most shares? The most comments? At some point, you’re going to ignore other types of content and focus on the ones that perform the best. For example, if you have a Facebook page on Chihuahuas and you notice that third party articles on Chihuahua houses get a lot of shares, likes and comments, you might want to eliminate most other types of content and focus on Chihuahua houses because those get the most love from your audience. Step #5: Come up with your own version   Come up with your own version of winning content. For example, you know that Chihuahua houses get a lot of love and are very popular on your page. Come up with your own articles about that topic. These articles, of course, drive traffic directly to your blog or your online store. These have to be at the same level of quality as your third-party content or better. Pay attention to how your curated popular content talks about the topic and adopt the same style but deliver something better. Maybe you should offer longer information, more up to date information, or blog posts that have multimedia elements like videos and graphics. Whatever you need to do, come up with content that basically blows away all the other content that you feature on your page. Step #6: Promotions: photo tagging by your users This is a free promotion technique. Tell your page fans that you’re going to give them some sort of digital freebie. Maybe it’s a graphic badge, maybe you’re going to mention their name on a post, maybe you’re going to give them a free eBook or some sort of free software. Whatever the case may

Facebook Marketing – Mistakes to Avoid

There are very common marketing mistakes that even promotion veterans commit on Facebook. It seems like even the very best of us are not immune to these common mistakes. It’s a good idea, if you want to save a lot of time, effort and money at this point, to become aware of these mistakes. This will decrease the likelihood that you will probably commit these same errors. Starting Off Paid Campaigns with a Bang Do not start off your paid campaigns with a bang. Start with a free campaign first, build your audience organically, get some consumer intelligence, then you should have the information you need to put together an experimental paid marketing campaign. Start low and slow. The worst thing you can do is to jump in with a massive budget, and absolutely no clue. Starting a Paid Campaign with an Immature Page If your page is very new or there’s really not that much engagement yet, you might want to hold off on a paid campaign. You simply don’t have enough target audience profiling information to base a successful paid campaign on. Using Mass Content Posters with Discovery Tools Many marketers use some sort of one-size-fits-all mass promotions tool for Facebook. They would discover all sorts of Facebook groups and pages, and then they would use this tool to spam those areas. Don’t do that. You’re not doing your brand any favors when you do that. All you’re really doing is you’re spamming. It’s only a matter of time until you get banned! Promoting Direct Affiliate Links or Direct Sales Page Links There’s an old saying, “You can lead a horse to water, but you can’t make it drink.” By the same token, you can get a lot of people on Facebook to click on your links, but don’t expect them to convert once they go to that affiliate sales page or your own direct sales page. Why won’t people buy? After all, they did click on your ad, right? Answer: they haven’t been properly qualified. In many cases, they clicked out of curiosity. Maybe they clicked by mistake. Whatever the case, you still did not get a sale! Posting direct links is not the way to go. You have to build confidence. You have to build trust first. Pulling Random Content and Curating Them Based Solely on Keywords You can’t be lazy and just set Facebook publication tools up to just pull any and all content from Facebook that has something to do with your keywords and then just blast them out. You’re just spamming when you do that. You have to be very deliberate and careful regarding the kind of content, whether curated or not, that you will associate with your brand. Rotating and Republishing the Same Content Over and Over Again Have you ever gone to a Facebook page and it seems like all the content got reposted over and over again within the same day? The idea behind this practice is that the more the Facebook audience members see the content, the more likely they will click through. It looks like you’re just spamming your page fans over and over again. Don’t be surprised if they unlike your page. Wholesale “Optimization” of Ads Another common rookie mistake on Facebook involves paid ads. If you notice that one of your ads is simply not performing, it’s very tempting to just come up with a brand new ad by completely replacing the ad with something that looks totally different. When you do this, you really don’t know which part of the new ad is succeeding or failing. You’re basically taking shots in the dark. If your ad’s performance improves, you don’t know what caused the improvement. You have to have some sort of strategy or method that will enable you to track where the improvement in your click-through and, ultimately, your conversion rates are coming from. Simply swapping out ads in total or in whole doesn’t really give you the data that you need to make effective decisions. Copy and Paste Competitor Ad Strategy Some marketers are so lazy that they would just look at their competitors and essentially just copy their ads. Of course, they’re not going to copy word for word, but they still end up failing. How come? Well, your competitors spent a tremendous amount of money optimizing the ads that they’re showing. Their ads work. However, you won’t get a competitive advantage if you copy them wholesale. You can’t just copy somebody’s ad without knowing what you’re doing. Indeed, only a certain portion of your competitor’s ads truly deliver results. If you don’t know what you’re doing, you don’t know what portion that is, so you’re basically taking a wild stab at your ad’s design. You may be saying the wrong things at the right time, or you’re saying the right things to the wrong people. You end up failing. Quitting Paid Marketing Too Early Many rookie Facebook marketers have a one-time, big time mindset. They’ve heard of how awesome Facebook traffic is so they put together some hard-earned, precious capital to run an ad campaign. If the campaign doesn’t work out according to their expectations, they’re too quick to pull the plug and quit FB ads altogether. Just because things aren’t working out, it doesn’t mean that you have to pull the plug on the whole thing. You can stop certain campaigns and start new ones and operate with the same budget. You can make modifications of your existing campaigns. Failing Like a Huge Train Wreck Have you ever seen a slow-motion train wreck? It’s quite sad because it’s all too predictable, but you can’t turn your head and look the other way. You want to know what’s coming next. You know, at the back of your head, what exactly is going to happen, but it’s so slow, so massive, that you just can’t help but look. Your Facebook marketing campaign can proceed the same way. You know that the