Digital marketing is not just about tools, tactics, or constant activity.
In this section, you will find practical insights focused on building a more sustainable and effective approach to online business.
Instead of chasing every new trend, the goal is to simplify your strategy, stay consistent, and focus on what actually works over time.
If you are starting or improving your online business, you can begin with this guide on consistency in digital marketing, where I explain a step-by-step approach to building long-term results.
On JoseFrancOnline, I share ideas on sustainable digital marketing, productivity for online entrepreneurs, and strategies to build digital projects without burnout.
BANNER AD DESIGN BEST TOOLS Banner ad design have several tools you can use to create it . If you’ve got design skills, you can use any graphic design program like Adobe Photoshop or Gimp. However, many businesses prefer a super quick solution specifically designed for non-designers to create banner ads, such as...
KNOW THE TARGET MARKET OF YOUR BANNER ADVERTISING Where you place your banner ads is mostly based on your goals and target market. So logically your first step should be to know and learn as much as you can about your target market. Understand your buyer personality, behavior and motives. Research your audience...
WHAT ARE YOUR BANNER ADS GOALS? Banner ads goals is to take a visitor, who clicks on one of them, through to one of your web properties. But beyond this you may have more specific goals. This could include bringing them directly to a sales or product page in hopes of them making...
Banner Ads And Visual Marketing. Banner advertising has come a long way since its humble beginnings centuries ago. Yes, that’s right… centuries Flip through any old newspaper or publication from the American colonial era and you’ll find rectangular banner ads pitching everything from beer to stockings, complete with a main image, carefully chosen...
During COVID-19 Pandemic – Is Introspection good for anything? During COVID-19 Pandemic – Is Introspection good for anything? 00:00 Maybe it’s because of the isolation to which the pandemic is forcing us, but in recent weeks I have felt sadder, with more fears, stress, and anxiety. Of course, all of this coming from...
Motivation: What Drives My Behavior? To know more, please, visit: https://josefranconline.com/thepowerofintrospection/ Many people wonder why people act the way they do, why they display certain behaviors, and what motivates them to do so, too. Motivation fuels most behaviors. We know that some motives to act are biological, while others have personal and social...
