How to Write a Great SEO Blog Post
How to Write a Great SEO Blog Post What are SEO articles? If you want to make your site as successful as possible, you need to learn how to write SEO articles. An SEO article is an article that is written with search engine optimization in mind. However, this still needs to walk a fine balance between being good for the algorithm, and good for the human readers. This is where too many people go wrong: they focus on the algorithm first, and they think about the reader second if at all. Prepare your articles with the users in mind. Google is primarily interested in providing great quality information for its users. Therefore, if your content is written with the user in mind, you will have the same goals as Google and so Google will be more than happy to promote your work. SEO should be an afterthought that you use in order to ensure that Google understands the nature of your blog post and isn’t put off by anything out of place. Keyword Research and Implementation for your articles First, you choose the keywords that you want to use. To do this, you can use a tool like Keywordtool.io or something free like Google’s Keyword Research tool. When finding a keyword or phrase, you need to think carefully about the “intent” and how you will satisfy this in your content. Every keyword tells you something about the person searching for it. People search specific phrases because they want to get specific answers, or because they are looking to buy something. If you choose a keyword because it’s popular but then fail to actually answer the question that is implied, your article will fail to satisfy the reader. And that means it will have high bounce rates (people leaving the site right away), which will in turn hurt your ranking over time. Now include the keywords in your content like so: 0.5-2% density (one keyword for every 50 to 200 words ideally) NEVER force a keyword Ideally include keywords: In the opening paragraph In the last paragraph In headers Add keywords to your alt tags, meta description, etc. Use relevant language and synonyms this is called “latent semantic indexing” Make sure your website is well designed, quick to load, and mobile friendly Get all this right, and your page will rank well while also satisfying the readers in the long and short term! Want to get mor traffic? Visit our best seller about get traffic: The Traffic Handbook
Baidu becomes Google’s biggest ally in mobile page speed
Chinese search engine Baidu will soon support Accelerated Mobile Pages (AMP) in its search results, expanding the reach of AMP significantly. Columnist Hermas Ma believes the worldwide impact on mobile page speed will be notable. The breaking news came on March 7, 2017, that Baidu is now supporting Google’s mobile framework, AMP. The tech leader of Baidu MIP, Gao Lei, gave a speech at Google’s first AMP conference in New York. He confirmed that Baidu is working hand-in-hand with Google to accelerate the faster web globally. Baidu MIP, which stands for Mobile Instant Pages, is Baidu’s own version of Google’s AMP. The technologies of MIP are very similar to AMP. In fact, coding an MIP page is just like coding an AMP page, except MIP pages are more customized and optimized for the browsers in the market of mainland China. Baidu says that a Mobile Instant Page can reduce the rendering of above-the-fold content by 30 percent to 80 percent. Moreover, the tap-to-open rate will increase by 5 percent to 40 percent. And similar to Google, Baidu has been considering potentially giving the MIP pages a ranking advantage in search results. The two search engine giants are collaborating for the first time to tackle the problems of slow pages and unfriendly user experiences on mobile devices. Lei says that they are trying to avoid websites investing redundant resources to adopt both AMP and MIP. This implies that the future of AMP and MIP may look even more identical; that said, a one-for-all global mobile framework could be in the making. Baidu certainly is not going to abort its MIP project and replace it with Google’s AMP, as there have been over 1 billion MIP pages indexed by Baidu already. We have yet to confirm with Baidu exactly what they have aligned with Google, and how. They say that there are still technical issues to solve. However, Baidu has confirmed that users can eventually open an AMP page from a Baidu SERP. We don’t know how they plan to do this, whether by opening the AMP pages directly from the SERP or translating them into MIP pages. At Merkle China, we’ve already seen Google and Baidu taking the first steps. Prior to the announcement, the AMP Project website could not be loaded successfully in mainland China. I could only dial on a VPN to check the reference on www.ampproject.org. However, all ampproject.org links are now accessible. When we check the CDN, we see Google enabled the CDN for China, and it loads extremely fast! Given that most AMP traffic originates from Google organic SERPs, it wouldn’t have make sense for AMP documentation to be available in mainland China prior to the announcement. But now developers within the Great Firewall will be able to view and implement this documentation in preparation for Baidu’s support of this framework. This collaboration will certainly benefit mobile internet users, who will be able to enjoy hyper speed on their devices. Of course, it will also benefit brands that want to build a larger presence in mainland China. It is unclear whether users out of the Great Firewall can open an MIP page from a Google SERP; that will depend on whether Google decides to provide support MIP in its search results or accept the customized MIP pages as AMP pages.
Take a deep dive on search and social. Attend a workshop at SMX Advanced.
Choose from six in-depth workshops that will sharpen your internet marketing skills SMX Advanced pre-conference workshops are conducted by the world’s leading subject matter experts in SEO, SEM, social and digital. All workshops will be held on Monday, June 12 at the Bell Harbor Convention Center in Seattle. You’ll pick one workshop for a full day of actionable tactics you can use to improve your campaigns right away! Keep reading for workshop previews. Each workshop provides: In-depth instruction from respected search and social media marketing leaders; Intimate learning and networking experience with like-minded professionals; Actionable takeaways that you’ll put to use immediately. BACK BY POPULAR DEMAND! Advanced AdWords Training with Brad Geddes: AdWords is at the core of many companies’ digital campaigns. Inefficient PPC campaigns can have a drastic impact on your bottom line. This intensive AdWords course will teach you best practices and advanced concepts and strategies that are based upon a decade of research and testing. Mastering Social Media Advertising with Search Engine Land’s Ginny Marvin and guest presenters: Designed for paid social media marketing practitioners and managers, you’ll take a deep dive into getting more out of paid social — from advanced-level learning on creative strategies to efficiently managing all your paid campaigns. Learn more. Search-engine Friendly Mobile Design & Development with Shari Thurow and Bryson Meunier: Gain insights on how to establish and develop a “natural” mobile SEO strategy — increasing your mobile search engine visibility and conversions. Advanced SEO Training with Bruce Clay: Get a detailed overview of critical ranking and placement techniques to overcome competition for top search engine rankings for desired keywords. Mastering Google Analytics with Andrew Garberson: Leverage Google Analytics as a powerful analysis and reporting tool for search marketing. Gain more meaningful data and insights to accelerate your performance. Content Marketing Mastery with Casie Gillette: Specifically designed for in-house marketers and consultants, this workshop helps you create better content marketing programs by identifying content gaps, utilizing data to make more informed decisions, and hearing how experts create effective promotion strategies. SMX workshop participants rave about their experiences: “Honestly, much better than any conference I have attended as it provided a full eight hours on a single topic that I value – instructed by a very credible player in the PPC/SEM world (Brad Geddes).” – Sam, First Bank Holding Customize your SMX Advanced experience AND save: All Access and Workshop combo: Get the complete package for only $2,795, a savings of $600 compared to on-site rates. Or, if you’ve registered for an All Access Pass and would like to upgrade with a workshop, just pay an additional $900. Workshop Pass: Just looking for a one day workshop intensive? You can do that too for just $995, a $200 savings compared to on-site rates. If you’re just interested in attending the SMX Advanced conference June 12-14, that’s fine too! For only $1,895, you’ll get full access to all conference sessions, keynotes, clinics, networking activities, WiFi and hot meals.
Online Business Marketing Strategy For The Holidays – 5 Must-Dos
Are you prepared for the most difficult online vacation marketing season to date? Online shopkeepers with a bulletproof marketing strategy stand to triumph large-scale. As a good Internet Marketing coach, here at JoseFrancOnline, we’ve been preparing our clients to rise above the competition and get the results that they want this season. So, there are five tips-off to make sure that you cross the Q4 finishing line in splendor. Make adaptations for increased costs and competition while selling your makes in quarter four. Assess past historic trends on a commodity by commodity basis and optimize for future commodity inclusions. Render specials such as free ship for early vacations such as Black Friday and Thanksgiving. All kinds of patrons use all kinds of machines to find what they are looking for. So, you want to residence yourself in as many of those as possible. Then you want to optimize your makes so that you can be found for the keywords they are sought for. On pinnacle of that you wish to allocate enough fund make room for a seasonal CPC growths so you aren’t left behind contestants. Policies in compliance. Make assured that your up to date with all the current plans of the engines in the mart never submitted epitomes that have graphics, watermarks, or expression in them. The pricing that is submitted in your data feed has to befit perfectly with the pricing on your page. And make sure that you’re not utilizing any unauthorized expression including health or medical says or things like free ship in the language of your commodity datafeed. Take care the content and the SEO on any website and take care of the contents that’s in your datafeed. Now, when you optimize for those slice you want to pay attention to the commodity, the gathering, and the application. How’s the commodity use, who uses the commodity, and what is the product. Those are five tips-off for success this vacation season. Do you have a tip-off you’d like to share? We’d love to hear from you. Purchase helping products here! As found on Youtube
