Whether your business is new to Facebook marketing or just in need of a refresh, columnist Will Scott’s Facebook tips will help you build a vibrant and engaged Facebook presence. If your business isn’t making itself visible on Facebook, then you’re missing out on one of the most cost-effective places to meet new...
Generation Z and early Generation Alpha will likely be the last of us to type. Keyboard users are a dying population. Who is the next generation? Voice users. If you spend time with young kids, you’ll notice that they favor voice assistants over keyboards. And who can blame them? People rarely turn down...
There’s a reason Gucci doesn’t do infomercials for tiger print duffels. That Equinox doesn’t offer a discount for January first’s newly health-obsessed. That anthropomorphic Hamsters break dance in front of Kia Souls instead of Range Rovers. Advertising for luxury brands tends to focus on, well, luxury. The happiness they inspire. The quality. The...
We define marketing strategies to achieve business objectives. We analyze the behavior of our audience, find how it interacts with our brand, define the strategy and launching a series of actions to achieve the objectives. In this process we must make many decisions based on data. Decision-making in current marketing We are aware...
Hello business owner or aspiring online marketer! Are you ready to drive in tons of targeted traffic to your website in order to boost your profits? In to achieve this are you searching for the most prominent strategies that will enable you to capture viewers attention and expand your customer base without breaking the...
What is the purpose of your website? What is is supposed to accomplish? What is your objective? Have you ever thought about it? Do you know […]? Specifically! I’m out talking to people every day about things like social media marketing, online marketing, video marketing, email marketing and even text message marketing....
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